Is Business Analytics Right for You?


by vested

According to a recent report, companies spend more than $57 billion a year collecting big data. This data is relatively useless if there is no way to transform it into meaningful insights. This is where business analytics comes into play. A business analyst takes this data, analyzes it, and turns it into valuable reports, charts, and predictions. If this sounds exciting to you, then a career in business analytics may be right for you. There are three exceptional benefits that make business analytics a great career choice.


Nearly every industry from banking to manufacturing to retail rely on business analytics to make sound business decisions. Obtaining a degree in business analytics gives you the freedom to work for any industry that interests you. This type of degree also gives you the flexibility to change industries if you ever need or want to as you continue down your career path.

Financial Security

Due to the vast number of analytic jobs available in a wide range of industries, you don’t have to worry about finding a job or having your job eliminated. In fact, advanced expertise in business analytics can mean stronger job security, higher pay, and better leadership opportunities. Even an entry-level business analyst often earns a higher salary than the median income. Once you establish yourself in the field and work your way up the ladder, you can expect to make over $100,000 a year.

Great Job Outlook

The demand for business analysts is growing every year, and it’s not likely to slow down any time soon. According to the Bureau of Labor Statistics, the demand for operational research analysts alone is expected to rise by 27 percent in the upcoming years, while the demand for market research analysts is expected to increase by 23 percent and by 14 percent for management analysts. This huge demand can make it easier for you to find a job upon graduation, as well as provide excellent job growth potential.

If you love doing research and analyzing data and you’re detail-oriented with excellent problem-solving skills, then beginning a career in business analytics is a great opportunity for you. You will have the benefit of having excellent job security, exceptional salary options, and the freedom to work in the industry you like best. If you think being a business analyst is right for you, learn more about how to find and start your career today.

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